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What is Permanent Makeup?

You’ve likely heard someone on Instagram talking about how they just got their eyebrows microbladed or seen someone who always has the same subtle shade of lipstick on even after eating or drinking. It may have left you wondering: is that permanent makeup? And if so, what is permanent makeup?


Permanent makeup is cosmetic tattooing that can replace or enhance regular makeup. Highly-trained technicians or artists use many of the same tools that tattoo artists use, as well as hand tools, to achieve very fine lines and smooth, soft shading. Depending on the type of service done and proper day-to-day care, permanent makeup can last anywhere from one to three years. While this procedure is considered permanent makeup, the results are technically semi-permanent because of the depth at which the pigment is placed and using diluted pigments in areas with rapidly regenerating facial tissue.


While many people may enjoy applying makeup each morning, others are simply busy and don’t want to spend the time and money each day putting on makeup. Others who are especially active or often participate in outdoor activities don’t want to think about refreshing their makeup or worry about it sweating off. Some people suffer from trichotillomania or hair loss due to cancer treatments, medications, and aging. These people may also seek out permanent makeup to achieve a realistic result.

You may be thinking, “What is permanent makeup good for beyond lifestyle choices?” For those who have allergies or sensitive skin and don’t respond well to products, permanent makeup can be a great option. Others with vision or dexterity problems who can’t apply makeup themselves find that permanent makeup makes wearing makeup every day possible.


Microblading is the most popular type of permanent makeup. It is a semi-permanent solution for anyone who wants thicker or better-shaped brows and is a great way to cover up scars, gaps, or hair loss with a realistic technique. Modern microblading techniques simulate individual hair strokes and hair color for a natural look.

Ombre Brows is a more “makeup look” approach to tattooing brows. This technique can replicate a more densely shaded brow with perfect shape and color.

Eyeliner tattoos are just what they sound like: tattoos that are in the shape of eyeliner. One type of eyeliner tattoo sits just above the lash line, replicating what you would draw with an eyeliner pencil or pen. We specialize in tattooing the lash line itself, which is more subtle and creates the appearance of thicker, fuller eyelashes.

Lip blushing, also called lip tinting or Velvet Lip Blush, enhances natural lip color and shape by adding a subtle layer of color inside the lip. This smooth and even layer creates a healthy glow of color and a velvety appearance that also gives the illusion of greater volume and fullness.


Scar camouflage is another example of permanent makeup that can serve a wide variety of needs. Scars that are flat, white in color, and healed can be tattooed to match the surrounding skin’s tone if the surrounding skin is darker than the scar itself.  Many people find that permanent makeup is the best way to cover up surgery scars since it adds both pigment and texture to scar tissue.

Areola restoration is a 3D tattoo procedure that replicates the areola and nipple. This technique is ideal for anyone who has experienced total loss, irregularity, or inconsistency after any type of breast reconstruction surgery.


At Daela Cosmetic Tattoo, we have competitive prices that reflect the quality of our work. Services such as microblading and lip blushing range from $785-$885. Eyeliner tattoos start at $585. Areola restoration and scar camouflage have the largest price range ($585-$885) because services can vary based on the size and work needed. These prices include one touch-up within 12 weeks of the original date to ensure that you are satisfied and have healed well. Annual appointments to touch up existing permanent makeup range from $585-$685.

If you are curious to hear more about what permanent makeup is available at Daela Cosmetic Tattoo, please reach out to us! We would love to discuss how we can enhance your look and your life through the magic of permanent makeup.

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